We have a confession to make. Supermetrics is our favorite Google Data Studio provider. The reasons are many but the short is this- 1) Reliable: We’re powering 300+ dashboards with thousands of data sources with it, 2) Coverage: They have a connector for almost every data source that we as marketers need and 3) Cost: Dollar per dollar, a very cost-effective solution.
In this post, we’ll cover everything you need to know about Supermetrics if you’re considering this service to provide Google Data Studio connections for your dashboards.
Connector Overview
- Data Sources Offered: 35+
- Connection Type: Direct API connection (no data warehouse).
- Historical Data: Instant. Since this is a direct API connection, you can access historical network data within the confines of the APIs themselves. Typically, this goes back several years.
- Customer Support: Excellent, ticket system
- Website: www.supermetrics.com
- Pricing: Free (basic connectors), $39-$299/ month (based on volume of accounts). Generally, $39 is what most people pay per month.
- Coupon: 20% off with coupon: WEBGUMPTION
Supermetrics Connects these Data Sources to Data Studio
| Data Source | Available Connectors | Read More | |
|---|---|---|---|
 Adobe Analytics | Supermetrics, Funnel | Read More | @supermetrics, @funnel |
 Adform | Supermetrics, Funnel | Read More | @supermetrics, @funnel |
 Amazon | Power My Analytics, Supermetrics, Funnel | Read More | @supermetrics, @powermyanalytics, @funnel |
 AdRoll | Power My Analytics, Supermetrics | Read More | @supermetrics, @powermyanalytics |
 Bing Ads | Power My Analytics, Tapclicks, Supermetrics | Read More | @supermetrics, @powermyanalytics, @tapclicks |
 Constant Contact | Power My Analytics, Tapclicks | Read More | @powermyanalytics, @tapclicks |
Criteo | Power My Analytics, Funnel | Read More | @supermetrics, @powermyanalytics, @funnel, @adverity |
 Facebook Ads | Supermetrics, Power My Analytics | Read More | @supermetrics, @powermyanalytics |
 Facebook Audience Insights | Power My Analytics, Supermetrics | Read More | @supermetrics, @powermyanalytics |
 Google My Business | Power My Analytics, Supermetrics | Read More | @supermetrics, @powermyanalytics |
 Google Ads | Google, Supermetrics | Read More | @google, @supermetrics |
 Google Adsense | Supermetrics | Read More | @supermetrics |
 Google Analytics | Google, Supermetrics, Adverity | Read More | @google, @supermetrics, @adverity |
 Google Search Console | Google, Supermetrics | Read More | @supermetrics, @google |
HubSpot | Power My Analytics, SuperMetrics | Read More | @supermetrics, @powermyanalytics |
 Instagram Insights | Power My Analytics, Supermetrics | Read More | @supermetrics, @powermyanalytics |
 LinkedIn Ads | Power My Analytics, Supermetrics, Funnel | Read More | @supermetrics, @powermyanalytics, @funnel |
 MailChimp | Supermetrics, Power My Analytics | Read More | @supermetrics, @powermyanalytics |
 MOZ | Supermetrics | Read More | @supermetrics |
 Outbrain | Supermetrics, Funnel | Read More | @supermetrics |
 Perfect Audience | Power My Analytics | Read More | @powermyanalytics |
 | Power My Analytics, Supermetrics, Funnel | Read More | @supermetrics, @powermyanalytics, @funnel |
 QuickBooks | Power My Analytics | Read More | @powermyanalytics |
 Quora | Supermetrics, Funnel | Read More | @supermetrics, @funnel |
 | Supermetrics, Funnel | Read More | @supermetrics, @funnel |
 ShareASale | Power My Analytics | Read More | @powermyanalytics |
 SEMRush | Supermetrics | Read More | @supermetrics |
 Snapchat | Supermetrics, Power My Analytics | Read More | @supermetrics, @powermyanalytics |
 Stripe | Supermetrics | Read More | @supermetrics |
 Taboola | Supermetrics, Power My Analytics, Funnel | Read More | @supermetrics, @powermyanalytics, @funnel |
 Tumblr | Supermetrics | Read More | @supermetrics |
 Vimeo | Supermetrics | Read More | @supermetrics |
 Walmart | Power My Analytics | Read More | @powermyanalytics |
 | Power My Analytics, Supermetrics, Tapclicks, Funnel, Adverity | Read More | @supermetrics, @powermyanalytics, @tapclicks, @adverity, @funnel |
 Verizon Media | Supermetrics | Read More | @supermetrics |
 Yandex Direct + Yandex Metrica | Supermetrics, Funnel | Read More | @supermetrics, @funnel |
 YouTube | Google, Supermetrics, Adverity | Read More | @supermetrics, @google, @adverity |
How Supermetrics Works with Data Studio
All Google Data Studio connector services function a bit differently from the others. Here’s how Supermetrics works from a high level.
- Sign-up for a free trial: You need an account to connect your first data source.
- From Google Data Studio, add your data source using a Supermetrics connector
- The setup wizard will walk you through connecting to your data source
- Once connected, start building your report