If you’re using Google Analytics for your website or app analytics, well, you’re in good company. Google Analytics is one the most used and best web analytics platforms. When paired with Google Data Studio, marketers can customize report views to target the most important KPIs. There are number of connectors, both free and paid, which assist with this and each has it’s own benefits.
In this post, we’re going to review your options for connecting Google Analytics with your Google Data Studio reports and dashboards.