SEO PowerSuite is the only desktop SEO software which we reviewed when comparing other cloud-based competitive analysis tools. We wanted to provide an analysis of this software because for some, it’s a great lower-cost way to get a lot of the same competitor analysis tools just in a local piece of software. Included in the SEO PowerSuite package is rank tracking, backlink research, technical website auditing tools, and backlink outreach management.

In the post, we’ll review the SEO PowerSuite software.

SEO PowerSuite Overview

  • Features: Organic search competitive analysis, backlink research, link outreach management
  • Interface: Simple, easy to use, desktop based (windows, linux, apple)
  • Customer Support: Good, email/phone/chat
  • Website: www.seopowersuite.com
  • Pricing: Free version, $299/one time fee

SEO PowerSuite Provides the Following SEO Tools

Feature TypeDetailsLearn More
Technical SEO AnalysisSearch your website to find errors and look for technical SEO issuesLearn More@semrush @seopowersuite @raventools
Backlink ResearchReview current backlinks on a websiteLearn More@semrush @spyfu @mangools @seopowersuite @raventools
Backlink ManagementStay on top of link building effortsLearn More@semrush @spyfu @seopowersuite
Keyword Rank TrackingYour website rank for keywordsLearn More@semrush @spyfu @mangools @seopowersuite @raventools
Ranking HistoryTrack historical SEO data to compare performanceLearn More@seopowersuite
Organic Traffic EstimatesSee estimates of how much organic traffic a website getsLearn More@semrush @spyfu @mangools @seopowersuite @raventools
Local RankingsAnalysis of ranking based on a locationLearn More@semrush @mangools @seopowersuite @raventools
Local Citation TrackingAnalysis of information on local business listingsLearn More@semrush
Keyword CompetitorsIdentify which competitors rank for specific keywordsLearn More@semrush @spyfu @mangools @seopowersuite
Paid Search ResearchAnalysis into competitors advertismentsLearn More@semrush @spyfu
PPC Keyword ResearchSee keyword volume and cost per clickLearn More@semrush @spyfu
PLA ResearchAnalysis of competitor product listing adsLearn More@semrush
Display Ad ResearchResearch competitor display adsLearn More@semrush
PPC Ad ResearchAnalysis of competitor search ads and landing pagesLearn More@semrush @spyfu
Competitor Traffic AnalysisEstimates of competitor traffic and on-site metrics.Learn More@semrush @seopowersuite

How SEO PowerSuite Works

We think that SEO PowerSuite gives you most of the same or similar features as other SEO software and competitor research cloud based options out there. The software is a package of 4 tools, each of which has a specific set of functions for competitive research and SEO analysis.

Here’s what we see in Mangool:

  • Rank Tracker: Provides keyword ranking data for Google, Yahoo, and Bing, at a national level.
  • SEO Spyglass: Backlink research tool which finds competitor inbound links.
  • Website Auditor: Technical SEO analysis tool similar to ScreamingFrog, a bit more focuses on SEO.
  • LinkAssistant: Link outreach tracking piece.

Many are hesitant to download SEO software when there are so many cloud based solutions but this software has it’s strengths. The good news is that the free version is free forever, just a bit limited.