Most of the SEO software available can provide you with reports for research on competitors from the SEO standpoint. E-commerce is another animal, being able to analyze how your competitors promote their products is a bit different. Typically companies or even agencies that run product listing ads are in the e-commerce industry and if you find yourself in the space, well PLA research can give you an edge. Giving you insight into the placement of the shopping ads, target keywords that other companies are using, pricing and promotions.
On this page, we’ll look at different SEO Software that has PLA research capabilities.