SEO PowerSuite is the only desktop SEO software which we reviewed when comparing other cloud-based competitive analysis tools. We wanted to provide an analysis of this software because for some, it’s a great lower-cost way to get a lot of the same competitor analysis tools just in a local piece of software. Included in the SEO PowerSuite package is rank tracking, backlink research, technical website auditing tools, and backlink outreach management.
In the post, we’ll review the SEO PowerSuite software.
SEO PowerSuite Overview
- Features: Organic search competitive analysis, backlink research, link outreach management
- Interface: Simple, easy to use, desktop based (windows, linux, apple)
- Customer Support: Good, email/phone/chat
- Website: www.seopowersuite.com
- Pricing: Free version, $299/one time fee
SEO PowerSuite Provides the Following SEO Tools
| Feature Type | Details | Learn More | ||
|---|---|---|---|---|
 | Technical SEO Analysis | Search your website to find errors and look for technical SEO issues | Learn More | @semrush @seopowersuite @raventools |
 | Backlink Research | Review current backlinks on a website | Learn More | @semrush @spyfu @mangools @seopowersuite @raventools |
 | Backlink Management | Stay on top of link building efforts | Learn More | @semrush @spyfu @seopowersuite |
 | Keyword Rank Tracking | Your website rank for keywords | Learn More | @semrush @spyfu @mangools @seopowersuite @raventools |
 | Ranking History | Track historical SEO data to compare performance | Learn More | @seopowersuite |
 | Organic Traffic Estimates | See estimates of how much organic traffic a website gets | Learn More | @semrush @spyfu @mangools @seopowersuite @raventools |
 | Local Rankings | Analysis of ranking based on a location | Learn More | @semrush @mangools @seopowersuite @raventools |
 | Local Citation Tracking | Analysis of information on local business listings | Learn More | @semrush |
 | Keyword Competitors | Identify which competitors rank for specific keywords | Learn More | @semrush @spyfu @mangools @seopowersuite |
 | Paid Search Research | Analysis into competitors advertisments | Learn More | @semrush @spyfu |
 | PPC Keyword Research | See keyword volume and cost per click | Learn More | @semrush @spyfu |
 | PLA Research | Analysis of competitor product listing ads | Learn More | @semrush |
 | Display Ad Research | Research competitor display ads | Learn More | @semrush |
 | PPC Ad Research | Analysis of competitor search ads and landing pages | Learn More | @semrush @spyfu |
 | Competitor Traffic Analysis | Estimates of competitor traffic and on-site metrics. | Learn More | @semrush @seopowersuite |
How SEO PowerSuite Works
We think that SEO PowerSuite gives you most of the same or similar features as other SEO software and competitor research cloud based options out there. The software is a package of 4 tools, each of which has a specific set of functions for competitive research and SEO analysis.
Here’s what we see in Mangool:
- Rank Tracker: Provides keyword ranking data for Google, Yahoo, and Bing, at a national level.
- SEO Spyglass: Backlink research tool which finds competitor inbound links.
- Website Auditor: Technical SEO analysis tool similar to ScreamingFrog, a bit more focuses on SEO.
- LinkAssistant: Link outreach tracking piece.
Many are hesitant to download SEO software when there are so many cloud based solutions but this software has it’s strengths. The good news is that the free version is free forever, just a bit limited.