What is Yes/No logic? This is one of our favorite features for popups. The Yes/No is a feature where, when the popup engages, the user is simply asked a yes or no question. Examples:
- Would you like to save 20% today?
- Are you interested in winning unlimited pickled eggs delivered to your doorstep for life?
Why ask a yes/no? Simple, it works. We’re no social psychologists but this foot-in-the-door technique often yields better conversion rates. On this page, we’ll look at the various popup platforms which offer yes/no logic.