Google Analytics is our favorite web and app analytics tool! In this section, we offer free tutorials on everything related to installing, troubleshooting, and most importantly, using Google Analytics data to improve your online marketing program! Enjoy!
Episode Highlights New Remarketing Audience Machine learning applied to your GA data analyzing dozens of signals which are indicative of higher conversion probabilities. Devices, referrer, session duration, etc. Requirements: 10k pageviews plus 500 transactions: Your smart list is based on your data Less than that: Your smart list is based on similar business data [...]