In a previous course topic, we discussed the “Site Search” report, one which provides statistics on how users utilize our website’s search bar. In this lessons, we’ll quickly cover how to turn-on site search tracking.
Requirements for Tracking Website Search Data
- A website with a search bar which allows users to search your content.
- A website whose search programming passes the “search term” data in the URL of the search results page.
- Perform a query on your own website and evaluate the search function and URL behavior
- Note the URL “parameter” which defines the search query
- Add that parameter to the view settings