Google AdSense is a great website and app monetization tool and is probably one of the best fits for publishers. Over the years, Google’s optimization of this product actually yields a pretty high CPM relative to other website monetization methods. If you’re in need of a good solution which allows for tracking your website revenue in Google Data Studio, we’ve got you covered.
In this post, we’re going to review your options for connecting Google AdSense metrics to Google Data Studio.
AdSense + Google Data Studio Connectors
Connector | Data Sources | Pricing | Read Review | Free Trial | ||
---|---|---|---|---|---|---|
Supermetrics | 35+ Data Sources | $39/Month | Read Review | Free Trial | facebook ads, google analytics, custom, adform, adobe analytics, adroll, amazon ads, bing ads, facebook insights, public data, google ads, adsense, my business, search console, google+, instagram insights, linkedin ads, mailchimp, company pages, pinterest, quora, reddit, search 360, semrush, stripe, tumblr, twitter, vimeo, yahoo, yandex metrica, youtube, criteo, outbrain, hubspot, snapchatads, verizon, taboola | @supermetrics |
Power My Analytics | 25+ Data Sources | $9.95 Per Source | Read Review | Free Trial | facebook ads, adroll, amazon, bing, constant contact, criteo, ebay, insights, google my business, instagram ads, instagram insights, instagram media insights, linkedin ads, linkedin company analytics, listrak, mailchimp, paypal, pinterest, shareasale, tripadvisor, twitter, walmart, yahoo, snapchatads, perfectaudience, quickbooks, taboola, hubspot | @powermyanalytics |
18+ Data Sources | Free | Read Review | Free | google analytics, file upload, bigquery, campaign manager, cloud spanner, cloud sql for mysql, display & video 360, extract data, google ad manager 360, google ads, google analytics, google cloud storage, google sheets, mysql, postgresql, search ads 360, search console, youtube analytics, tv attibution | ||
Funnel | 400+ Data Sources | $499/Month | Read Review | Demo Available | adobe analytics, adjust, salesforce, shopify, instagram ads, google ads, bing ads, doubleclick, facebook ads, linkedin, twitter, appnexus, criteo, mediamath, snapchat, tradedoubler, yahoo, adform, adroll, appsflyer, google analytics, has offers, perfect audience, performant, ebay, google search console, impact radius, listrak, mailchimp, outbrain, peperjam, propel media, quora, reddit, taboola, yandex, pinterest | @funnel |
Tapclicks | 16+ Data Sources | Custom Solutions | Read Review | None Currently | facebook ads, | @tapclicks |
Choosing the Best Google AdSense Connector for Data Studio
Typically, Google provides free connectors for their products (Google Ads, Google Analytics, etc.). In the case of Google Adsense though, no dice! We’re sure it’s coming, but in the meantime you’ve got just one choice for this- Supermetrics. With the Google Adsense + Data Studio connector, you’ll get access to data which includes.
- Google Adsense Metrics: Impressions, clicks, earnings, CPC, RPM, CTR (click through rate), etc.
- Google Adsense Dimensions: Date, site, platform, ad units, location, channels, etc.
Final Thoughts
For Google Adsense, we like Supermetrics because, well, it’s your only choice right now!
Related Resources
- Supermetrics (free/paid depending on your needs)
- Learn more about Google Data Studio Connectors
- Google Adsense